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MultiChoice Africa’s Talent Factory partners with New York Film Academy to grow talent in creative industry

MultiChoice Africa is pleased to announce a partnership between its flagship MultiChoice Talent Factory (MTF) initiative and the New York Film Academy College of Visual & Performing Arts (NYFA), a world-renowned visual and performing arts school.

This collaboration will identify and exploit opportunities to further enhance the ongoing professional development of selected high-performing graduates of the  MTF academies.

The partnership aligns with MTF’s mission to ignite Africa’s creative industries through training and skills development, as well as to foster new and original programming.

Significantly, the partnership will also be leveraged for upskilling of established film and television creatives through initiatives such as masterclasses.

The much anticipated MTF masterclasses kicked off in January, supported by various industry partners and include a series of “best in class” workshops intended to increase MultiChoice Talent Factory’s purpose of upskilling film and TV creatives.

Taking place across various African cities, the masterclasses are also presented to industry professionals with the intention of developing technical skills of established creatives in cinematography, audio, and storytelling to improve the quality of local productions.

“This groundbreaking collaboration speaks to our commitment to partnering with industry experts such as NYFA to promote and protect the growth of Africa’s creative industries,” says Cheryl Uys-Allie, MTF Director. “Our East Africa Academy Director, Njoki Muhoho is a NYFA alumni, having studied Filmmaking at the Los Angeles campus and we’re excited about this collaboration to offer incredible opportunities to our students and the sector as a whole.”

Endorsement of the MTF, confirms the film school’s continued commitment to empower and develop filmmakers across the world. For more than a decade, NYFA has lent support to African content creators and performers by hosting workshops across the continent.

The prestigious institution’s faculty has met with thousands of students in Ghana, South Africa, Kenya, and Nigeria and further bridged its hands-on intensive training in both the visual and performing arts, as well as offering information sessions, auditions, and portfolio reviews to attendees.

NYFA prides itself in developing students through a “learning by doing” approach, blending a mixture of traditional film school instruction with coursework and practical experience. Consequently, students learn to make films by actually making films.

“The New York Film Academy is honored to be a part of the enrichment, development, and fostering of storytellers across Africa, a continent steeped in a rich history of dynamic, creative and passionate visual and performing artists,” states Jim Miller, NYFAVP. “Over the years, NYFA has been privileged to have hosted hundreds of students—from dozens of African nations—many who have found outstanding success in their national industries when they returned home.

This MTF and NYFA collaboration is a natural extension of our commitment to help bolster the skills of talented African storytellers.”

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