APO Group signs content partnership with The Football Foundation for Africa
APO Group, the leading Pan-African communications consultancy and press release distribution service, is pleased to announce a new content partnership with The Football Foundation for Africa (FFA) (https://FootballFoundation.Africa). This collaboration will involve the distribution of all APO Group’s sports content – text, images, video, and audio – in English on the FFA’s platform, thereby expanding the reach of African news and stories within the Football sector.
The Football Foundation for Africa is an international social enterprise that aims to attract investment in grassroots development in Africa, with the objective of generating job opportunities. The organization also strives to safeguard the core elements of African football, including youth, talent, and passion, by advocating for improved governance of the sport at all levels.
This partnership signifies another significant stride in APO Group’s dedication to enhancing the dissemination of news and information throughout the African continent.
“We are thrilled to collaborate with the FFA, a reputable entity in the Football realm in Africa,” expressed Nicolas Pompigne-Mognard, Founder and Chairman of APO Group. “This partnership enables us to engage with a wider audience and ensures that high-quality Football news content is easily accessible to those interested in gaining valuable insights about the sports sector in Africa.”
“We are confident that this partnership will greatly benefit our community, as it grants access to a daily abundance of sports news from various sources across the continent,” remarked Brian Wesaala, Founder and CEO of The Football Foundation For Africa. “In partnership with APO Group, we are dedicated to nurturing a deeper comprehension of the football sector in Africa and its impact on the global stage.”
In addition to being featured on the FFA’s website, the content distributed by APO Group is guaranteed to appear on over 350 African news websites and international platforms such as Bloomberg Terminal, CNBC Africa, Thomson Reuters, and Factiva.
