Building a Strong Trusted Network by Dr. Ivan Misner
The best way to grow your business is by referrals generated from a strong trusted network. In the previous blog, I discussed building quality relationships. Growing more quality relationships in your trusted network will increase the number of referrals generated by the members in your network. What is a trusted network? How do you build a strong trusted network? This video further explains this concept.
A Strong Trusted Network
Quantity is good, but quality truly is king
What is important is the QUALITY, not the quantity, of the relationships that you have with the members of your network. Grow your business by growing a strong network of people who know all about your business and fully trust you. Furthermore, you completely trust every person in your network and have a full understanding of each of their businesses. Finally, educate everyone regularly about the people you would love to be introduced to grow your business. That is a strong trusted network.
Imagine having your personal trusted network as part of a strong global network of 10,000 other trusted networks. Grow your local business with a global network. BNI’s (Business Network International) mission is to help members increase their business through a structured, positive, and professional referral marketing program that enables them to develop long-term, meaningful relationships with quality business professionals. In 2020, over 275,000 members of BNI worldwide passed over 11.5 million referrals which resulted in more than $16.2 billion USD in business. Visit a local BNI chapter meeting and learn how BNI can transform the future of your business.
Effective networking is not really what you know or who you know. It’s how well you know them that really counts. Therefore, the stronger the relationships are that you build with your network’s members, the more referrals you will receive from them.
About Dr. Ivan Dr. Ivan Misner is the Founder & Chief Visionary Officer of BNI, the world’s largest business networking organization. Founded in 1985 the organization now has over 10,000 chapters throughout every populated continent of the world. Each year, BNI passes millions of referrals resulting in billions of dollars worth of business for its members.
Dr. Misner’s Ph.D. is from the University of Southern California. He is a New York Times Bestselling author who has written 26 books including one of his latest books – Who’s in Your Room? He is also a columnist for Entrepreneur.com and has been a university professor as well as a member of the Board of Trustees for the University of La Verne.
Called the “Father of Modern Networking” by both Forbes and CNN, Dr. Misner is considered to be one of the world’s leading experts on business networking and has been a keynote speaker for major corporations and associations throughout the world. He has been featured in the L.A. Times, Wall Street Journal, and New York Times, as well as numerous TV and radio shows including CNN, the BBC, and The Today Show on NBC.
Among his many awards, he has been named “Humanitarian of the Year” by the Red Cross and has been the recipient of the John C. Maxwell Leadership Award.
