Flutterwave rebrands Send App and expands to US, Canada and Egypt
Send App by Flutterwave now accepts payments from the US and Canada and has expanded its network to include Egypt and Senegal as recipients. In order to make it quicker, simpler, and more economical for individuals in the diaspora to send money to their relatives, friends, and loved ones in Africa, Flutterwave, the continent’s top payments technology firm, as unveiled improvements to its $end Mobile product, now known as Send App by Flutterwave.
Send by Flutterwave, which was introduced in 2021, has been achieving its goal of giving the African Diaspora a quick, transparent, and secure means to interact with family and friends back home
The rebranding comes as remittances to the continent have increased by twofold over the past ten years, with the United Nations projecting that they will reach $100 billion in 2022. These remittances will help to pay for the living expenses and medical expenses of an estimated 200 million relatives in Africa.
With the help of Send App, sending money has been elevated to the level of an act of love and support and a way to improve the lives of those you care about. Without sacrificing transparency, costs, security, or delivery times, Flutterwave is dedicated to assisting the diaspora communities in reconnecting with their ancestors.
The app, which is presently offered on the Play Store and the App Store, seeks to improve the user experience. Real-time support and exchange rate updates, an updated activity area that tracks transactions in real-time, and a new voucher code section that enables users to receive discounts on transactions are some of the other main features of the Send App.
Temioluwa Adesina, Lead Product Manager at Send, commented on the relaunch, saying, “We’ve been hard at work iterating to make Send App the ultimate money transfer option for Africans in the diaspora. I’m glad we’re putting it into use now so that millions of Africans both at home and abroad may assist and connect with one another via money transfers on Send App in a simple, secure, and timely manner.
The new brand identity for SendApp by Flutterwave honours the unwavering bond between the diaspora population and the African continent.
“No matter where we find ourselves as Africans, we remain tied to our home and always seek measures to support, appreciate, and stay connected with our loved ones,” said Olugbenga GB Agboola, the founder and CEO of Flutterwave. We are thrilled to be a part of and support the over 160 million Africans living abroad in their effort to quickly and securely send money home using the Send App. This remittance solution is based on our cross-border expertise and reach into the world’s payment system. Send App is a crucial step in our aim to make payments simpler for limitless possibilities.
