Business and Economy

More Nigerian entrepreneurs in UK coming home to invest

MANY Nigerians and Africans in the United Kingdom are returning home to invest, an international expert, Evadney Campbell has said.

Campbell, who was in Lagos to conduct training for small and medium enterprises under the auspices of Sterling Business Network(SBN), told The Nation that situation in Nigeria is welcoming for those in the diapora, adding that Nigeria has prospect for rapid growth, with increasing business opportunities and a thriving consumer market.

According to her, Nigerian entrepreneurs living in the United Kingdom are coming to set up small multinational companies to establish their presence and explore opportunities across the continent.

She explained that investment by the returnees was very important, adding that the local economies need them to bring knowledge, technology and create jobs.

She added that SBN is focused on making sure more Nigerians in the Diaspora participate in the nation’s economic growth.

During the training workshop, delegates will learn how to maximise their brand potentials and media presence.The interactive training workshop will give participants tips and practical exercises on how to develop their own PR campaigns, including how to create an effective press releases, using social media platforms to promote brand, products or services, as well as innovative techniques for gaining increased media attention for their businesses.

Evadney Campbell was the first black female presenter on BBC Radio Gloucestershire.

Evadney spent 17 years presenting and producing an African Caribbean radio magazine programme, ‘Black Echo’, for the BBC South West region -covering Gloucestershire, Bristol and Wiltshire.

In 1994, she was awarded an MBE for services to the African and Caribbean Communities in Gloucester following her dedication to charity work.

Source: thenationonlineng.com

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