Lagos, Nigeria: In honor of the 14th annual International Networking Week®, BNI® Nigeria will be joining the global business community to host the 2021 edition which holds from February 1 – 6th. The highlight of this year’s celebration will be an open business day for business professionals on Wednesday February 3rd at 9am. The event is free and provides participants and businesses the opportunity to learn practical ways to use the gratitude effect as a business building strategy, network with other professionals while gaining the benefits of referral marketing on their businesses.
This year’s event will feature press releases, visits to media houses, chambers of commerce and business organizations, networking events, including keynote speaker and business exchanges. Throughout the weeklong event, participants, professionals and business owners, will have the opportunity to meet other members of the local business community, practice and receive the gratitude effect, exchange information and begin building new relationships, while practicing valuable networking skills.
The theme for the 2021 International Networking Week® is “A World of Thanks”, continuing BNI’s core values of Building Relationships and Recognitions and encourages people to give thanks for the difference that others have made to them, in their business and in their lives. As demonstrated over the last 36 years in the over 9,990 chapters of BNI in 70+ countries, the gratitude effect does not take much effort and costs little or nothing. Expressing gratitude completes the feeling of connection with others and cements relationships, a factor for sustainable and profitable business relationships. Many people have helped us during our lifetime. They are “in our story.” Have you acknowledged them? Have you thanked them? Have you recognized the difference they have made for you?
BNI Founder and Chief Visionary Officer, Dr. Ivan Misner, stated, “Gratitude improves attitude. It improves feelings of connection, and it improves results. It is not New Age, it is science. And when you acknowledge people in this way, people are drawn to you like a magnet because it accelerates the relationship process”.
The 2021 International Networking Week is designed to help businesses integrate the gratitude effect into their customer and business strategy and not just as an end of year or December ritual.
BNI is inviting entrepreneurs, business owners and professionals, business associations, membership based organizations and corporation organizations to join in this year’s International Networking Week® running from February 1 – 6th, 2021 as an opportunity to celebrate networking and recognize those who have helped them grow their business.
About BNI®: BNI® is the world’s leading business referral organization, with over 273,000 members in 9,900+ chapters across 70+ countries. Our members generate word-of-mouth business for each other through structured, results-driven groups around the world. In 2020 alone, our members generated over $15.5 billion (USD) in revenue for member-businesses.
About The International Networking Week®: International Networking Week® is a global initiative that encourages business networking and relationship building among professionals who may otherwise not have participated. International Networking Week is an annual event that takes place the first full week in February each year.